Myrtle Beach is always evolving, and this year is shaping up to be one of the most exciting years yet. From celebrity chef openings to high-tech entertainment and major city revitalization projects, here’s everything you need to know about what’s new in Myrtle Beach.
New and Upcoming Myrtle Beach Attractions
Downtown Flavortown at Myrtle Beach Mall
Guy Fieri’s Downtown Flavortown is opening in 2025 at the Myrtle Beach Mall. More than just a restaurant, this entertainment hub will feature classic Guy Fieri dishes, an arcade, and even bowling. It’s set to become a must-visit destination for both locals and tourists.
Seakart Adventure SC
Launching from the Murrells Inlet MarshWalk, Seakart Adventure SC offers a unique “go-kart on water” experience. This thrilling water sport combines speed, excitement, and incredible views of the inlet.
The Mashie Golf Institute
Golf lovers now have access to the largest indoor golf facility on the Grand Strand. The Mashie Golf Institute offers memberships and day passes, making it a perfect spot to practice your swing year-round.
The PicklePort
Pickleball fans rejoice! The PicklePort is currently under construction near Myrtle Beach International Airport. With 12 indoor courts and six covered outdoor courts, it will be one of the premier pickleball destinations in the Southeast.
Interactive Experience Unleashed
This cutting-edge venture is bringing the largest virtual reality arena in South Carolina to Myrtle Beach. Perfect for families, gamers, and team events, it’s expected to be one of the hottest new attractions in town.
Kaleidoscope Artisan Collective
Located downtown, Kaleidoscope Artisan Collective brings together local artists, craft makers, and creatives. In addition to shopping, visitors can enjoy community events, game nights, and workshops.
Myrtle Beach Dining Scene Updates
Uptown Bistro & Bakery
Near Pine Lakes Country Club, Uptown Bistro & Bakery has opened with an upscale menu featuring prime steaks, fresh pastries, and a full-service bakery.
Swig & Swine
A new favorite in the downtown area, Swig & Swine delivers authentic barbecue with a lively, Southern-inspired atmosphere.
Salt & Honey Grill
Just a block from the beach, Salt & Honey Grill offers elevated brunch classics and craft cocktails—perfect for a weekend indulgence.
Flavor Hills
Located on Ocean Boulevard, Flavor Hills blends Southern comfort food with modern flair, bringing new energy to the heart of Myrtle Beach.
Boteco VIP
This brand-new Brazilian restaurant offers a vibrant dining experience in the heart of downtown Myrtle Beach, featuring traditional dishes with bold flavors.
Sloppy Jose’s Cantina and Seafood Grill
On the Murrells Inlet MarshWalk, this new collaboration between two local restaurants promises delicious seafood and Tex-Mex favorites in a fun atmosphere.
Revitalization and City Developments in Myrtle Beach
Downtown Revitalization
Ongoing projects continue to reshape Myrtle Beach’s downtown, bringing new shops, restaurants, and entertainment to Broadway Street and the surrounding areas.
Performance Art Theater
A new performance art theater is underway, with a groundbreaking that took place in 2024. Once complete, it will host events for both Coastal Carolina University and the city.
Retail Growth
Myrtle Beach is welcoming exciting new retail additions, including:
- Trader Joe’s at the SayeBrook Town Center near Surfside Beach
- Del Taco and Freddy’s Frozen Custard & Steakburgers, both currently in development
Sports and Recreation Expansion
The North Myrtle Beach Park and Sports Complex is undergoing a massive $36 million expansion. New fields, ponds, and trails will make this an even bigger draw for sports tourism and local recreation.
Plan Your Myrtle Beach Trip
Whether you’re here for food, fun, or relaxation, Myrtle Beach continues to evolve with new experiences for every kind of traveler. From Guy Fieri’s Downtown Flavortown to innovative sports and arts venues, 2025 is the perfect year to rediscover the Grand Strand.
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Dennis Stemmle is a bestselling author, entrepreneur, and lecturer at Coastal Carolina University. He writes about travel, college success, and entrepreneurship.